Rihanna’s Savage X Fenty Lingerie Line Is Now Worth $1 Billion

Savage X Fenty is a billion-dollar brand. Rihanna’s lingerie line is now valued at $1 billion after raising $115 million in a round of Series B funding, reports Forbes. Private equity firm L Catterton, in which LVMH Moët Hennessy Louis Vuitton has a stake, will put the money toward the retail expansion of Savage X... Read More

Rihanna’s Savage X Fenty Lingerie Line Is Now Worth $1 Billion

Savage X Fenty is a billion-dollar brand.

Rihanna’s lingerie line is now valued at $1 billion after raising $115 million in a round of Series B funding, reports Forbes.

Private equity firm L Catterton, in which LVMH Moët Hennessy Louis Vuitton has a stake, will put the money toward the retail expansion of Savage X Fenty. The brand saw a 200% increase in sales last year and “increased its active VIP member base by more than 150%,” according to the company. Prior to the $1 billion valuation, Rihanna’s stake in the company was $85 million. It is now estimated to be around $375 million.